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Ellie Armstrong

A Greek airline encapsulating the iconic connotation of the blue church domes in Santorini, Greece.
The identity draws in feelings of lightness, exploration, and deep history.


Individual Project
Focus: Brand Identity
Tools: Illustrator, InDesign, Photoshop
Duration: Summer 2022 (2 months)
Challenge
Develop a brand identity for a fictive airline. The airline industry utilizes strong branding to compete for customers among the flock of over 5,000 airlines.
Solution
I was inspired by the strength of national airlines to design a brand for Greece. "eos" takes notes from the minimal color palette and simple, meaningful shapes of Scandinavian design and culture during my time in a graphic design studio in Copenhagen, Denmark.
Process









Poster Plot

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